Monthly Marketing: August 2022 Holidays
Why Do Holidays Make Great Social Posts? Because holiday posts are a topic of conversation, fun, exciting and relevant to what is on people's minds. Holidays break up the day and give your audience something unexpected. Use unofficial holidays as an opportunity to...
How to Setup a Successful In-Person Local Event to Boost Business
Online events don't have the same thrill for your local business customers. In-person events are an excellent option, especially for local business owners with meeting spaces or shops. The itch to break free is strong after being cooped up for so long. I want to...
9 Mistakes Local Businesses Make in Email Marketing
9 Mistakes Local Businesses Make in Email Marketing Learn how to take control of your email marketing and avoid common mistakes. Here are some best practice tips. The 9 Mistakes to Avoid 1. Failing to use an email marketing provider Please, please please, if you...
How to Reach a Local Audience Online
How to Reach a Local Audience Online Believe it or not, local businesses have an advantage over larger companies when reaching their local area audiences online. Ad spend costs less when you are targeting people in smaller geographic areas. It's easier to cut through...
Monthly Marketing: July 2022 Holidays
Why Do Holidays Make Great Social Posts? You can take advantage of the upcoming holidays or “Days of” by sharing new inventory, specials, gift ideas, or tips related to the "unofficial" holidays. What I love about unofficial and official holidays is that they seem to...
90-Day Planning
90-Day Planning If you pulled up your Big Vision and annual goals right now, where would you say you were in terms of progress? Are they written down? Do you know what you have to do this month or this week to help keep your goals (and dreams) moving forward? The...
8 Things I Do to Stay Organized
Your organization strategy will determine your level of success. When I originally wrote this article my kids were starting school virtually and gawd knows what we had in store, #AmIRight? I'll stick by having a strategy that works for you will help you...
How to Document Processes (for Delegation)
The Power of Delegating as a Small Business Owner to get Sh*t Off Your Plate Using the Power of Other People's Help Ever find yourself thinking it's easier to just do it yourself? Maybe you feel bad that you're giving your work to somebody else, or you're...
Best Times to Post to Social Media
Best Times to Post to Social Media One of the top questions about social I hear from local business owners is, “when is the best time to post on social media?” My honest opinion is that it doesn’t matter. But I think that is simplifying it too much. Here are a few...
Monthly Marketing: June 2022 Holidays
Why Do Holidays Make Great Social Posts? You can take advantage of the upcoming holidays or “Days of” by sharing new inventory, specials, gift ideas, or tips related to the "unofficial" holidays. What I love about unofficial and official holidays is that they seem to...
Email Marketing Subject Line Tips
Write Exciting Email Subject Lines That Get Opens An email’s subject line is your first impression. It’s the biggest factor in determining whether someone opens your email. (You or your business’ name is the second factor if you’ve built credibility with them.) So,...
QR Code: How to Use it in your Marketing
8 Ways to Include QR Codes in Your Local Business Marketing Oh, the ways the pandemic has changed our world. From digital wallets and payments, touchless and contactless services, to general online marketing, the pandemic accelerated the adoption of digital tools that...
Why Are My Canva Design Downloads Blurry?
Original post March 2019; Updated May 2022. One of the most common Canva issues is Why are my Canva designs blurry when I download them? I’m still not 100% sure why they can’t solve it. I don’t have the solution but I have a way around it. Let's start with an...
Monthly Marketing Ideas: May 2022 Holidays
Take advantage of the upcoming holidays or “Days of” by sharing new inventory, specials, gift ideas, or tips related to the holidays. Why Do Holidays Make Great Social Posts? What I love about holidays is that they seem to get the most interest and engagement on...
Monthly Marketing: April 2022 Holidays
Take advantage of the upcoming holidays or “Days of” by sharing new inventory, specials, gift ideas, or tips related to the holidays. April is the official kick-off to spring! We are already through Quarter 1 - can you believe that? Take this new season as an...
Using Canva for Non-Designer Perspective
How I use Canva, a non-designer’s perspective to create great content for myself and my clients Do you struggle to create great content and can’t afford a professional designer? Wellll…. Today I’ll share my favorite tool. Today we’re chattin’ about Canva! CANVA is a...
How I use my Full Focus planner AND Asana together
Is there a reason to use both digital and paper planning tools - heck yes! Eek - Paper or Digital for planning projects and day-to-day work? … isn't that duplicating work? Nope, in fact, it helps me focus better, it's helped me to create an effective shutdown and...
How To Decide What To Delegate
Ready to Outsource but don't know where to start? The hardest part for most of my clients is, how to delegate tasks to somebody? And what do I keep? STEP 1 Keep Track of your Daily Tasks for 3 Days This is the process I use with clients. Take out your planner, I...
