Stop Sending Newsletters, Send Emails.
So many businesses generically ask their customers and potential customers to sign up for “updates” or “newsletters.”
But that’s not very enticing. You want to get people to sign up for some stellar free offer so they say “hell yes” to giving you their email. A newsletter doesn’t really create excitement to hand out their email address.
Start connecting with your audience. Email marketing isn’t about sending a boring monthly “newsletter” with a bunch of stuff promoting your business, your content or you.
Start talking WITH your audience.
Send an email they want to reply to and spill their deepest problems that you can help them overcome!
Looking for more? Here are a few helpful resources for you:
50 Email Topics:
Email Service Comparison Chart:
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