by Amanda Long | Content Creation/Marketing, Social Media Ads, Social Media Strategy, Solopreneur
Figure out what is working and what isn’t working with these metrics As a marketer, you know that it’s important to efficiently manage diverse tasks for your clients. But how can you make sure your campaigns are hitting the mark and driving results? When it...
by Amanda Long | Content Creation/Marketing, Social Media Ads, Social Media Strategy, Solopreneur
Setting Yourself Up for Ad Success Yes referrals and word of mouth marketing are great and the conversion rates are high, and sales are easy – but they lack scale and predictability. That’s why businesses don’t rely only on referral marketing. With the...
by Amanda Long | Content Creation/Marketing, Social Media Strategy, Solopreneur
Understanding the Importance of Context in Social Media Content The Reality of Multi-Platform Posting Most businesses and individuals use the same content across all social media platforms. That’s ok, so long as you do it right, let’s talk about what that looks like....
by Amanda Long | Content Creation/Marketing, Productivity, Social Media Strategy, Solopreneur
What else matters in content aside from proper writing and grammar rules? Many content creators focus first and solely on proper writing and grammar rules but fail to consider other important factors that contribute to the effectiveness and success of their content....
by Amanda Long | Content Creation/Marketing, Productivity, Small Teams, Social Media Strategy, Solopreneur
And how to help them overcome it. So, your business is ignoring content on social media? Let’s chat about a little something I see it all the time – companies treating their social media like an annoying afterthought. They push it off to someone else,...
by Amanda Long | Content Creation/Marketing, Monthly Marketing Calendar, Productivity, Social Media Ads, Social Media Strategy, Solopreneur
Look in your own back yard Looking for fresh content that hits home with your audience? We’ll, today’s read has a game-changing suggestion: Why not ask your frontline teams? These are the boots on the ground folks talking with your audience and customers daily,...
