What is a Facebook Pixel and why do I need it?

What is a Facebook Pixel and why do I need it?

Facebook Pixels sounds confusing but it is not. Lemme explain… Facebook Pixels are what allows FB to track actions taken on your website pages or any web pages that are not on Facebook. The Pixel measures how many visits you get to your particular web...
Facebook Ad Copy

Facebook Ad Copy

Facebook ad copy can be challenging and also random. Simplicity and clarity is important. I have found that ads that do not look like ads convert better. Use a real photo rather than stock, tends to convert better. Natural language simple call to action You want...
15 FB Ad Terms to Know

15 FB Ad Terms to Know

Terms in any industry are confusing at first but once you get the hang of it, the easier it becomes. Today I’ll share with the most important terms to know and understand. Campaign A Campaign is the main container it holds ad sets and ads for each type of...